Transform your Retail Store using AI-Powered Retail Video Analytics
- 40%+ increase in Conversion Ratio.
- 16%+ Improvement in Average Order Value
- 45% reduction in DEPS
- 65% increase in SOP Compliance Adherence

Retail video analytics is a powerful tool that can help businesses gain insights into customer behavior and preferences.
A multinational footwear chain with 1800+ high-street stores wanted to transform raw CCTV footage into data-driven decisions. Traditional manual audits showed growing gaps between store traffic and actual shoe purchases, but managers lacked real-time insight. The retailer adopted Agrex.ai’s retail video analytics suite—deploying People Counting, Passerby Counts, Demographics, Staff Exclusion, Dwell Time tracking and Shoe-Trial detection—across its flagship outlets.
Solution implementation
People Counting & Passerby Counts pinpointed the true conversion funnel: how many pedestrians looked in, walked through the door and reached the fitting zone.
Demographic analytics revealed age- and gender-wise demand, letting merchandisers spotlight trending styles for each cohort.
Staff Exclusion algorithms separated employees from shoppers, delivering accurate, management-ready KPIs.
Dwell Time heatmaps exposed cold corners and bottlenecks, while Shoe-Trial sensors measured every try-on event—a direct proxy for buying intent.
All metrics streamed into a live Agrex.ai dashboard, accessible on tablets by store leads and on a central command screen at HQ.
Results in 180 days
+14 % average footfall after window displays were rebuilt for segments with the highest passer-by-to-entry ratio.
+18 % conversion rate driven by relocating top-selling SKUs to zones with longest dwell time and highest trial counts.
-26 % billing queue time once staffing was rescheduled to match hourly foot-traffic peaks identified by People Counting.
+11 % customer satisfaction (post-purchase survey NPS) thanks to faster service and more available sizes.
3-month ROI: the system paid for itself in eleven weeks through incremental revenue and labour savings.
Why it worked
Retail video analytics replaced guesswork with granular truths: every entrance, every trial, every lingering minute on the shop floor. By knowing precisely who entered, when they engaged and what they tried, the chain aligned staffing, merchandising and marketing in near real time. Executives now run weekly “data walk-throughs,” filtering the Agrex.ai dashboard by city, store size and demographic, then rolling best practices network-wide.
Key takeaways for footwear retail
Deploy people counting software first—clean traffic data underpins every KPI.
Layer dwell time and shoe-trial analytics to expose product-level friction.
Use demographic insights to personalise window creatives and digital campaigns.
Let staff exclusion protect data integrity and reveal true labour needs.
If your footwear, apparel or sportswear brand wants the same results, book a Retail Video Analytics demo today—schedule a call with Agrex.ai now.